So, you're quite experienced at what you do. That being said, you've got a lot to offer customers and have your own business. You've been studying marketing trends and everyone knows that business is on the web. So, you're feverishly attacking your online marketing. You're generating content! You're not quite sure what you should be putting out there in your content marketing, or what you … [Read more...]
The answer is... Both, of course. When you're putting together the copy for your website, you ultimately want to write copy that is search engine optimized (SEO). What Does Search Engine Optimized Mean? When it comes to the text on your site, it means that your text includes valuable keywords that would most likely be used in a search for the kind of services or products you … [Read more...]
With websites today content is still king. Probably even more now than ever. However, not everyone was born with a gift for prose. That doesn't mean they don't have an important message to share. Do you have a passion about something and are looking to blog about it, maybe market your writing but need some guidance to help develop your skills? Maybe you just want to become a better copywriter … [Read more...]
When your web designer/developer set up your site, they took the time to really develop a nice look and feel for your site (if you hired a good web designer!) If you're now maintaining your own blog or CMS (content management system like Joomla or WordPress) website then you need to keep in mind that it's your responsibility to maintain that look and feel of the website. Especially if you're … [Read more...]
Content is still King, and probably always will be. Putting together the text for your site is an important task. If you haven't had to do that much writing for professional presentation I'll give you some tips that might help get you started, as well as things to consider while writing the copy. Drawing a Blank? [pullquote]IMPORTANT: This doesn't mean that you can just start copying and … [Read more...]
Image is Everything! Well, okay, content is important too, but that first impression is what can help make a visitor interested in becoming a client or customer, or leaving your site and going on to the next one. I really can't stress enough how important it is that you use professional photography. You could have the most beautiful site on the web, as far as graphic layout goes, but if your … [Read more...]
This is the second design I've done for Ryan Frank and his business, Aqua Have Spas. The first one … [Read More...]
I was reading a post from Hostgator (affiliate link) this morning that gave tips on picking the … [Read More...]
If you recall, last week I reported that there has been a recent onset of WordPress sites being … [Read More...]
I love street photography. I've already got two other photography blogs/sites, so I didn't really … [Read More...]
