Don’t Leave Your Readers Hangin’ – Blog Consistently

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I have to say, I'm as guilty as anyone (really took some significant time off the blog this year) on this topic, so that means I can only improve right!? The most successful blogs are being posted to daily (some with multiple posts per day), or at least on a regular basis, so that they retain their audiences interest and attention. If you blog like a fiend for three weeks, then go quite for a … [Read more...]

Simple Addition To Your Branding Toolkit – Gravatar.com

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I'm revisiting this topic. I wrote about Gravatar.com last year, but I think it's a cool enough addition to your branding toolkit that it's worth putting it out there again. Like so many of the most powerful tools available online these days, this is a free and effective service. Do yourself a favor and check it out! :-) Blogs are a wonderful source of information on just about any topic you're … [Read more...]

WordPress Screencast – Adding YouTube Video to a Page or Blog Post

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This short screen cast shows you how easy it is to add a video from YouTube to your WordPress blog post or page. This method would also apply to Vimeo or any other service that provides the embed code. … [Read more...]

WordPress Screencast – Adding a Photo to a Page or Blog Post

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I know this seems pretty simple, but this is probably one of the most frequently asked questions I get from new WordPress users. Hope this helps, let me know if you have any questions. … [Read more...]

Still Don’t Get Blogging? How About Content Marketing?

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For many of my clients, particularly those above the age of 40, they haven't been blogging, they don't get blogging, and they don't understand how blogging is so important to business. To them, the term blogging itself conjures up images of someone leaning back on their couch, drinking their mocha-china-frappa-latte, typing about what they did today, what their friends said about their other … [Read more...]

Great Way to Keep Visitors on Your Website Longer

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As we all know, the longer people stay on your website, the better. It means they are finding a reason to stay. The longer they stay, the more likely they are to purchase your products purchase your services bookmark your site tell others about it return again later to read more (or watch more, if you're doing video) of what you have to say If they just hit a couple pages then … [Read more...]

A Breif Example of the Power of Brevity

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I normally don't republish entire blog posts from another site, but I read this one this morning at copyblogger.com and it was such a clear example of effective communication that I really wanted to share this with my readers (who are writers!). Here's the entire post: Which Words Can You Live Without? by Brian Clark On November 19th, 1863, popular orator Edward Everett gave a two-hour … [Read more...]

Successful Blog Topics Your Readers Want – The Movie!

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This is basically a video followup on my last post. Still having trouble thinking of what to blog about for your business. Experiencing a little "writer's block?" You've got valuable content to share with your readers. Topics that will speak directly to them and their needs. The Power 10 List of Blog Topics If you've been doing what you've been doing for any amount of time, I'm sure you've … [Read more...]

The Power 10 List – Home Run Blog Topics

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Successful blogging means putting out useful information in an enjoyable style that keeps people looking forward to what's coming next. Your readers are looking to you for your wisdom, guidance and insights. The Power 10 List You know you have people asking you questions all the time about what you do. You're constantly answering a variety of questions. Some of them simple, some … [Read more...]

Make More Money By Blogging

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Blogging! Yeah, it's all the rage! It's not just about penning your thoughts to share with the world, although there is that. Blogging on your business' website really does help. Significantly. My Personal Success Story Don't worry, I'll keep this short. Before I started blogging for ImagePerceptions.com, this site would show up on page 3 or 4 of certain Google searches. After just a … [Read more...]