Creating a Shorter URL to Your Google Plus Page

vanity-url

I'm seeing more people I know start to test the waters on Google Plus these days. That's awesome! If for no other reason, it's one of the fastest ways to get your content indexed by Google. (that's a good thing!) One of the main complaints I still hear about Google Plus is that Google still doesn't offer you a vanity URL. A vanity URL is a web address that is usually made up of real words that … [Read more...]

Content Marketing for the Solopreneur

solopreneur

Are you a one-person shop? Are you passionate about what you do; passionate about using your skills or products to help your clients/customers? I know a lot of guys and gals in this category these days. This post really applies to any size of business, but this stuff is crucial for the Solopreneur! I love how the web and technology offers a way for individuals to strike out and start their own … [Read more...]

Seth Godin

seth

If you're following this blog that means you've got a business website and you're looking for ways to improve your business, grow your audience and continue to develop a strong online presence. One thing I know is that; in everything you've ever wanted to learn in life, you can't learn everything from one source. So today I'd like to share another valuable resource in the world of … [Read more...]

Blog Topics Your Readers Will Love!

twins

A while back I did a post called, The Power 10 List - Home Run Blog Topics. Then a little later I followed up with a video version of that post, Successful Blog Topics Your Readers Want - The Movie!  Basically, the premise was for you to think of the top 10 questions customers always ask you about your business. Those could be 10 top areas from which you could draw inspiration for your blog … [Read more...]

How to Easily Publish an eBook – Helpful and Effective Content Marketing

iStock_000005858900XSmall

Publish, publish, publish! Right!? The more content you can produce today, the better for your business tomorrow. You've been: blogging tweeting posting sharing commenting engaging What's the next step? Publish an eBook! Why an eBook? Because it's a way to offer your clients helpful information in one volume that is bigger and more comprehensive than a blog post. It gives you … [Read more...]

How to Use Pinterest for Business

pinterest

I finally decided to give Pinterest a peek this weekend. Seems like it's been gaining quite a bit of momentum and is growing quickly. As with any of the social networks out there, I'm always interested in seeing how they might be able to help professionals with their business. So, I started looking around the web for thoughts from others out there on how this might be a great new tool for some to … [Read more...]

Content Marketing Tip: Consistent Blogging Makes for Happy Readers!

happy-readers

If you're trying to build momentum for your blog, one thing that can really help is to set a pace, then really try and keep up with that. Your readers and subscribers get used to your tempo and it's sets expectations. They look forward to your next post; your next bit of information that they can use to help their situation, or maybe even inspire them to make that next move. Do you need to post … [Read more...]

Content Marketing 101 – A 10 Minute Guide to Controlling the Masses Through Your Blog – Free eBook

content-mktg-101-cover-sm

Download Content Marketing 101 What is the purpose of this eBook? This is written for anyone who wants to use the power of blogging/content marketing to develop their online presence, but really just doesn’t know where to start. You’re wondering, What Do I Write About? How Much Should I Write? How Often Should I be Blogging? Does this cover everything? No, far from it. Using blogging as … [Read more...]

Content Marketing vs Advertising. Which one works?

cat-n-the-hat

You want people to know why your products and services will bring value to them, but how do you get the word out. Do you spend a ton of money in advertising? Do you have a ton of money to spend in advertising? If not, there are solutions to achieving your marketing goals that do not follow the traditional advertising route. (and can be MUCH more effective) Sell More Online by Giving More … [Read more...]

Twitter’s Header Feature

twitter-header

Now I'm not sure how long this has been happening (I usually just read tweets and post, not look at profiles), but have you noticed the new look of Twitter profiles with the new header feature? If yours still looks the way it has for a while now (with no header), don't feel bad. I just found out about this today. So if you haven't added a header image yet, your Twitter profile would have the … [Read more...]