Are You Doing It Right?

are-you-doing-it-right

Business people who don't quite understand, yet want to use social media, generally look to it as a means for improving their brand, and ultimately their income. However, they are only looking at half the picture. All That And A Bag Of Chips! While use of social media can do all those things and more, it probably happens a little differently than newcomers might expect. There are two … [Read more...]

Effectively Developing Your Online Identity

developing-online-image

Many of my clients are just now getting used to using social media to help their businesses. Some are still not there yet. Most people who aren't familiar with how to use social media to help in marketing and branding are still thinking of the model we've used since the '50s. That is, to really polish and shine every message that goes out. Building Your Network What social media (blogging, … [Read more...]

Seriously. What are you waiting for?

what-are-you-waiting-for

You still haven't started using social medea and social networking sites to interact with your clients and customers; to build and develop your online brand; to learn more about your industry and what customers are saying about it? And this is because...? Seriously. What are you waiting for? I've got clients who spend $50,000 a year on print magazine ads in various trade … [Read more...]

Listen – Effective Use of Your Social Media Presence

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This is somewhat of a follow up to my last post. Social media is something all businesses, entrepreneurs and anyone looking to build their online presence and branding. The statistics of how much activity these social platforms (Facebook, Twitter, LinkedIn) generate minute to minute in undeniable. If you're not using these networks, Start Now! It may take a while for you to figure out the best … [Read more...]

Get In The Conversation… Current Trends in Online Branding

social-media-and-blogging

Back in the day, savvy business owners would have a website built for their company. Maybe at best it would provide a wonderful, effective presentation of the business' information, or maybe it even had a shopping cart so the company could sell their wares online. Pretty cool. As with everything else these days, things are changing, including web design, web marketing and online branding. To … [Read more...]

Is Social Media a Fad? No!

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Facebook is now ahead of Google for weekly traffic in the United States. Social media has now overtaken pornography as the #1 activity on the web. It took Television over ten years to reach 50 million viewers - Facebook added over 200 million users in less than a year! You're looking to harness the power of the internet to strengthen and grow your brand. Whether or not you're going to use … [Read more...]

Good Social Networking for Your Site

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Social networking is becoming an increasingly powerful way of increasing your brand online and building your site's SEO potential. Having an account or page for your business set up on Facebook, Twitter and LinkedIn is important. Most people who frequent these online services usually have their favorite. Many love their Facebook page, others are big fans of Twitter while others prefer … [Read more...]

Syncing Your Sites

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Some website owners don't look forward to setting up shop on all of the different sites like Twitter, Facebook, Linkedin, etc... only to have to go to each site to post their latest news. Who could blame them!? Fortunately there's a solution as these networking sites are offering ways of connecting to each other, and there's even a way to connect your own websites blog to these other sites. For … [Read more...]

Social Networking Sites – A Bright Idea For Your Business

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Many have joined the wave of social networking sites. Facebook, MySpace, Twitter, Linkedin. These sites are not just for people talking about what they had for breakfast, sharing photos, etc... While they are still very popular for that kind of thing, they've grown as powerful marketing tools for businesses of all sizes. If you've got a website, you owe to yourself (and your business) to make sure … [Read more...]