Using YouTube for Answers AND Branding!

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I think most people are well aware of how much YouTube has grown as a search engine. It's currently the second most popular search engine being used these days. (you all know who's #1, right?)   This post has two purposes.   1. Find Video Answer's to Practically Any Question It's really no surprise YouTube has become such a well-used search engine. People are wanting to read less … [Read more...]

Do You Write Your Copy for People or for Google? (Optimizing Your Text)

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The answer is... Both, of course.  When you're putting together the copy for your website, you ultimately want to write copy that is search engine optimized (SEO).   What Does Search Engine Optimized Mean? When it comes to the text on your site, it means that your text includes valuable keywords that would most likely be used in a search for the kind of services or products you … [Read more...]

Effective SEO You Can Do Yourself – Title Tags

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  SEO, or search engine optimization, is what everyone strives for with their site. Although a lot of SEO happens off the page - link building, social networking, article writing, etc.. - what happens "on the page" is still very important. Title Tag (or Page Title) - Still the King! One of the most powerful SEO areas on your site is the Title Tag. The Title Tag determines the … [Read more...]

Make More Money By Blogging

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Blogging! Yeah, it's all the rage! It's not just about penning your thoughts to share with the world, although there is that. Blogging on your business' website really does help. Significantly. My Personal Success Story Don't worry, I'll keep this short. Before I started blogging for ImagePerceptions.com, this site would show up on page 3 or 4 of certain Google searches. After just a … [Read more...]

The Key to Making Money Online

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This morning I read an excellent post from Darren Rowse of problogger.net. It's a video post and I recommend you check it out, good points. Darren gives some good solid guidelines that are pretty standard (or should be) when it comes to making money online. Particularly on what would be right for you, how to approach it. One area I wanted to focus on is, once you've got your business or product … [Read more...]

Pay Per Click (PPC) Landing Pages That Work

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If you're using a PPC campaign to drive traffic to your site, you need to make sure the page you're sending them to delivers the right message. Otherwise your wasting your money and you're wasting the searchers time. Neither makes you look good. Are You Sending Them To Your Home Page? If you are, how well does your website reflect on your business? Does it have a professional look … [Read more...]

Saving Money – SEO You Can Do Yourself – Title Tags

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Title tags are the string of words you see across the top of your browser when you go to a web page. While the keyword meta tag is pretty much useless these days, TITLE tags are still quite useful and one of the best things you can use to help your page's SEO (search engine optimization) Using WordPress If you are using WordPress it's very easy to edit the title tags of each of your pages … [Read more...]

5 Reasons Why Blog Based Sites are Sexy!

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I was originally going to go with the title, "The Benefits of Having a Blog Based Site," but I'm trying to work on my blog titles, hoping they grab more attention. Let me know your thoughts on that. Having a site that is primarily driven by it's blog might not be the best way to go in every situation, but I think for most businesses and people, it is an incredibly effective way to better … [Read more...]

SEO Tip #3 – The Importance of DMOZ.ORG for Your Site

Once your site is up and running, you want to make sure the search engines and directory sites know about it. You can submit your site to places like Google and Yahoo!, but it's very likely that they'll find you through links to your site before they get to your site submission. Sites like Google and Yahoo! rescan sites in their current database over and over again. How often depends on how … [Read more...]

SEO Tips to Help Your Site Do Better With Google

SEO (search engine optimization) is important these days to help your site do better in searches on sites like Google and Yahoo, among others. The better your site does naturally in Google searches, the less you have to pay in advertising costs. However hiring SEO specialists to do the work for you can also be expensive. This just depends on how much competition you've got. Here are some tips … [Read more...]