Guy Kawasaki – What The Plus!

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Looking for more guidance with Google+? Or maybe you haven't checked it out yet but would like to learn more about it. Guy Kawasaki is generally well know for his evangelist work for Apple and the Mac. He's also a successful author, an entrepreneur and just a pretty good business guy. He also runs a very successful site, AllTop.com. There you can find everything about anything! (how's that for a … [Read more...]

Google Plus Communities

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Google recently started up a new feature on their social network, Google Plus, called Communities. What Is A Community? Good question! It's a group set up with a specific focus or theme. All posts shared to a particular Community should be related to it's theme. I've joined a couple Communities so far: Genesis Framework This Community is mainly comprised of other web developers who work with … [Read more...]

Work Less – Accomplish More

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(I saw this window display at Cesars Forum Shops and instantly thought of the perfect post topic!) Sounds a little counter-intuitive, right? Everyone's telling you (or maybe it's just me) you need to be producing, producing, producing when it comes to content for your site and social media presence. Here's something that help you breath a little easier. Maybe you don't have time to be blogging … [Read more...]

Passion and Content Marketing – The Perfect Marriage

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If you love what you do, you know you love talking about it. That's the first thing that gives you an advantage when it comes to content marketing for your business. For example, if you're passionate about photography and that's your business, approach your blogging and social media efforts with the passion and excitement that you feel about photography. Here's a platform for you to talk about … [Read more...]

Remember When You Were A Kid?

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Remember when you were in school and had a big project that you had three weeks to complete? I remember those. But you always put everything off until you only had about three or four days left to work on the project; or maybe you'd put it off until the night before it was due!  (I know did that) What's The Take Away The lesson we all (hopefully) learned from that situation is that if we … [Read more...]

Want More Hits? Then Share Your Best Stuff!

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So, you're quite experienced at what you do. That being said, you've got a lot to offer customers and have your own business. You've been studying marketing trends and everyone knows that business is on the web. So, you're feverishly attacking your online marketing. You're generating content! You're not quite sure what you should be putting out there in your content marketing, or what you … [Read more...]

Two Reasons to Setup Shop on Google+ Today

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Google+, while growing a little slower than some may have predicted, now has over 400 million members. Not a bad start. Still, many are going there to check it out and a little concerned that they don't know anyone there. Maybe they'll even setup a profile, but rarely return simply because they don't have anyone to talk to. All their friends and families are on Facebook, or Twitter. If that … [Read more...]

How to Use Pinterest for Business

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I finally decided to give Pinterest a peek this weekend. Seems like it's been gaining quite a bit of momentum and is growing quickly. As with any of the social networks out there, I'm always interested in seeing how they might be able to help professionals with their business. So, I started looking around the web for thoughts from others out there on how this might be a great new tool for some to … [Read more...]

Twitter 101 – A 10 Minute Guide to Ruling the World with Twitter – Free eBook

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Download Twitter 101 How will this help? That you’re even looking at this post means you’ve at least heard of Twitter and everyone is telling how important it is to be on it, and using it effectively can make you a superstar in business. But you just don’t get it! And frankly, you’re not all that anxious to get into it. You don’t want to waste your time wading through the stream of … [Read more...]

Content Marketing vs Advertising. Which one works?

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You want people to know why your products and services will bring value to them, but how do you get the word out. Do you spend a ton of money in advertising? Do you have a ton of money to spend in advertising? If not, there are solutions to achieving your marketing goals that do not follow the traditional advertising route. (and can be MUCH more effective) Sell More Online by Giving More … [Read more...]